Welcome All Rockin' Media!

The world's first rock 'n' roll theme park, Hard Rock Park, is turning up the volume in Myrtle Beach, South Carolina. This 55-acre theme park rocks out with over 50 attractions for rockers of all ages, including roller coasters, shows, children's play areas, restaurants, cafes and retail stores and a multi-purpose live music amphitheatre.

Hard Rock Park and rock 'n' roll is all about the "experience". Once you become familiar with the Park through our press kit, we hope you make the trip to experience Hard Rock Park, where rock comes to play!

Media Story Ideas

Rock is authentic and unpredictable but for Hard Rock Park if you need a little nudge to find that right story angle, we are here to help.

One of a Kind:
Hard Rock Park is the world's first rock 'n' roll theme park and the first new major attraction to be built in the U.S. in nearly a decade. From never-before-seen ride technology to a variety of "discoveries," distinctive rides and entertainment options and much more, discover what sets this first of its kind attraction apart from other theme parks.

The Family that Stays Together, Plays Together:
Hard Rock Park is putting a whole new spin on the modern family vacation. Unlike many other theme parks, Hard Rock Park is designed in a way that families can stay together for the duration of their visit. Rather than having separate child-only areas, the Park is built around six "rock environs" that are themed to a specific genre of music, each of which contains rides and shows for all ages, restaurants, shops, and more so that quality time together is something families can actually take advantage of rather than going their separate ways.

What's Cookin':
Food & beverage is an essential part of the theme park experience and Hard Rock Park has gone to great lengths to ensure its restaurants, diners and eateries are just as rockin' as the rides! Learn how the Park's restaurants were conceptualized, how menus were planned, and what signature items/dishes one wouldn't expect to find at a theme park… fried pickle anyone?